What are Reveal Multipliers?

Assess the impact of selling to your partner's customers

Mauricio Baltazar avatar
Written by Mauricio Baltazar
Updated over a week ago

Ever wondered about the actual impact of selling to your partner's customers?

Reveal analyses historical data on your CRM opportunities to quantify the influence of your partners on your win rate, deal size, and revenue.

Note: Multipliers are a premium feature, get in touch to find out how to upgrade to access multipliers.

On the premium plan, these can be found as columns in your 360 mapping.

How does Reveal compute these multipliers?


It’s no magic - it’s only analysis of the historical data from your CRM.

  1. We look at ALL your past new business closed opportunities (won or lost).

  2. We compute the win rate of opportunities with similar partner presence (ex: customers of X, Y, Z).

  3. Then we compare it to your average win rate.

What does each multiplier represent?


Here's a breakdown for each multiplier.

Win rate multiplier
Compares win rate when accounts have similar partner presence.
win rate where customers of Partners X, Y, Z vs. average win rate.

  • ie. With similar partner presence your win rate is 30% instead of 20%
    > Win rate multiplier = x1,5

Deal size multiplier
Compares deal size when accounts have similar partner presence.
win rate where customers of Partners X, Y, Z vs. average deal size

  • ie. With similar partner presence your deal size is 70k instead of 50k
    > Deal size multiplier = x1,4

3. Revenue multiplier
Combines the win rate multiplier and deal size multiplier.

  • ie. Out of 10 opportunities on accounts with similar partner presence your expected revenue is 210k (0,3x70kx10) instead of 100k (0,2x50kx10)
    > Revenue multiplier = x2,1

Reveal Multipliers are a Premium Feature. To know more,

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