This step-by-step guide walks you through each stage, from setting your schedule and defining your target audience to creating and customizing ads, setting up tracking, and selecting conversion events. With this guide, you'll be able to efficiently build and launch your campaigns, ensuring they reach the right audience and achieve your marketing goals.
1. Inside the Campaign Builder, you’ll find categories for building your ads on the left side panel. Start by watching an overview of the campaign, then click "Continue."
2. After the overview, set your campaign schedule. Choose between "Run Continuously" or "Start & End Date." Once selected, click "Continue."
3. Next, define your Audience by selecting the "Location" you want to target with your ads.
4. Specify the "Gender and Age" range of your target audience.
5. Add specific "Audience Targeting" options such as interests, behaviors, and demographics. If you prefer, you can skip this step, and Rocketeer will apply broad targeting. Click "Continue."
6. Next is "Create Ads". Decide how many ads you want to create. You can choose from the recommended number of ads or enter a custom count.
7. Click "Create" or "Create Ad" to proceed to the ad templates.
8. This is where you’ll design your ads.
9. After completing your first ad, you can either create a new one from scratch or save time by cloning the existing ad. Click on the 3 dot menu and select "Clone Ad" from the list.
10. Next is "Pixel". Select an available pixel if you already have one. If not, follow the instructions on how to create a new pixel in the guide video below. Click "Continue."
11. Then, Tracking. This is where you’ll install your pixel to track your ad’s performance. Choose your preferred tracking option.
12. Click "I Completed This Step Successfully" to confirm your tracking setup.
13. For the Conversion Event, choose the action you want people to take when they see your ads.
14. Choose your desired conversion event and click "Select Event."
15. Review the summary of your ad set. Double-check everything to ensure it’s correct. Once you’re ready, click "Launch My Ad Set!" to launch your campaign.