This manual describes how to create an egg hunt or other scavenger hunt in Abicart. The guide goes through how to set up campaign pages, place clickable campaign icons in the store and link them to discounts, products or landing pages. The approach is built to be easily reused for future campaigns.

Create campaign page

Go to:
​Pages → My Pages → Create new page

Create a page describing your campaign, e.g. "Egg hunt - search and find unique discounts".
You can link to this page from the homepage.

The page can contain:

Save & publish.
​
​Image

Create discount code (requires at least the PLUS plan)

Go to:
​Discounts → Discounts → New discount

See manual how to create discounts here

Create:

Save.

Create landing pages to link to from the eggs

Go to:
​Pages → My Pages → Create new page

Create one or more pages describing the offer you can "find" in an Easter egg:

This page can contain:

Don't forget to mention the conditions and validity period of your offer on each page.

Save & Publish.

Alternative: Create campaign category

Go to:
​Assortment → Product groups

Create e.g:

Add promotional products to the category. Now you can link to these product groups from your campaign pages.

Go to:
​Appearance → File archive

Tip:

You can place them on:

Enter link to promotional page with offer.

Advanced: To position an egg image, you may need to use custom CSS.
​
Save & Publish

To see how many times an egg has been clicked, add UTM parameters to the links.

Read more on the Google website about UTM parameters

Then in GA4 you can see:

Good luck and feel free to feedback to us at Abicart if you have tried an Easter egg hunt and if it was successful.
If you think the guide can be supplemented with some smart ideas, you are also welcome to tip us at hello@abicart.se.

Good luck to you!