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Connecting Sales Channels: How to Integrate with Acenda

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Written by Sam E.
Updated this week

Integrating your marketplace accounts with Acenda allows for centralized management of inventory, orders, and product data. While each marketplace (such as Target+, Amazon, or Walmart) has unique requirements, this guide outlines the universal steps for connecting and configuring any sales channel integration.


Phase 1: Initiating the Connection

  1. Access Integrations: In the main sidebar under the Organization section, select the Integrations tab.

  2. Add Channel: Within the Sales Channels window, click the + New button in the top right corner.

  3. Select Marketplace: Choose your desired sales channel from the list and click + Add.

  4. Enter Edit Mode: Once the channel appears in your list, click the Edit button to its right to begin configuration.


Phase 2: Core Settings & Authorization

Navigate to the Settings tab to configure the foundational logic for your integration:

  • General Section: Use the slider to enable data sync for the channel.

  • Warehouse Details: Connect the channel to your existing Warehouses to ensure inventory is pulled from the correct physical locations.

  • Authorization: Provide the required credentials (such as API keys or Seller IDs) to securely link Acenda to your marketplace account.

  • Configuration: Use the functional control sliders to enable or disable bi-directional data flow for inventory, orders, and catalog updates.

Warehouse Routing Modes

Select a routing mode to define how Acenda selects a warehouse for incoming orders:

Routing Mode

Logic Description

Ship Complete

Prioritizes a single warehouse capable of fulfilling the entire order from one location.

Priority / Default

Fulfills orders based on the specific order of warehouses listed in your "Warehouse Details" section.

Proximity

Automatically assigns the warehouse geographically closest to the order recipient.


Phase 3: Advanced Controls & Templates

To fine-tune your channel performance and meet marketplace-specific data requirements, review these specialized sections:

  • Inventory Floor: Set a buffer number (e.g., 5). When stock hits this level, Acenda will report "0" to the marketplace to prevent overselling and stock-outs.

  • Generic Templates: Create global rules or placeholder attributes (like an offer_feed) required for item creation on specific platforms, particularly Mirakl-based channels.

  • Posting Templates: Map your internal product attributes to the specific fields required by the marketplace to ensure successful listings. Learn more in the Building a Posting Template guide.

  • Notifications: Enter the email addresses of team members who should receive automated alerts regarding integration issues or failed syncs.


Monitoring Integration Health

After saving your settings, the Dashboard and Products tabs within the channel view will begin populating with real-time data. You can use these to monitor:

  • Listing Status: Track which items are live, pending, or in need of attention due to errors.

  • Sales Performance: View historical sales data specific to the connected channel.

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