This error means Target+ unlisted your item because it had no orders for 120 days, and Target then released the item's barcode (UPC/GTIN). The item is no longer for sale on Target.com, and it stays that way until Target lets it back on.
Nothing is wrong with your product data in Acenda. Acenda is showing you a decision Target made.
The error you'll see (Target uses a few versions of the same message):
DATA_VALIDATION: 'Unlisted item - systematically releases barcode if no orders in last 120 days.
DATA_VALIDATION: Unlisted item - systematically releases barcode if there are no orders in the last 120 days
PROCESS_EXCEPTION: Unlisted item - systematically releases barcode if there are no orders in the last 120 days
What it means
Based on what sellers have heard back from Target, Target retires items that haven't had a sale for 120 days in a row. When it does, it unlists the item and releases its barcode. Acenda didn't remove the item, and it can't relist it on its own.
Two other Target messages mean the same thing, and the steps below apply to them too: "Target has unlisted this item due to a prolonged period of no sales" and "Target has unlisted this item due to prolonged non-competitive price/ No Sales".
How this relates to the barcode-released error: This message tells you why Target unlisted the item. If the item is later sent to Target while its barcode is still locked, Target can reject it with a different message: "This item was unlisted previously; Barcode released after 60 (or 120) days from that previous unlist/last order date." That's the same released barcode. The fixes for it (waiting out the lock, or a new barcode) are in Troubleshooting Target+ Error: "This item was unlisted previously; Barcode released after 120 days from that previous unlist/last order date".
Where you'll see it in Acenda
Item Issues: In the sidebar, under CHANNELS, click Item Issues. The error shows with the item's SKU, a Source of channel (meaning it came from Target), and an Attribute Path of unknown, because Target doesn't tie it to a single attribute. If you copy the error, you may see ": unknown" at the end. That's just the Attribute Path. See How to Fix Marketplace Listing Errors.
On the item: In the sidebar, under CATALOG, click Items, click the eye icon next to the item, open the Channel Status tab, and click the Target+ tab (or whatever you've named your Target+ channel). The Status shows UNLISTED. See What is Channel Status?.
How to get the item back on Target
Relisting is up to Target. Here's how to ask for it and make sure Acenda can send the item once Target agrees.
Open a case with Target. Log in to Target Partner Online and open a support case asking Target to reactivate the item. Include the SKU, the barcode and the full error text.
Explain how the item will sell. Based on what sellers have heard back from Target, Target may ask for a plan of action to drive sales once the item is back, such as seasonality (for example, a winter item that sells from October), a price change, a promotion, or stock that's now back after a stockout.
Get the item ready in Acenda. On the item's Channel Status tab, keep the Target+ Listing Action on FULL. Make sure it has stock in a warehouse mapped to your Target+ channel, above any inventory floor you've set. Then check Item Issues for other errors on the item and on other items in its variant family. Acenda sends a parent and all its variants together, so an error on any one of them (shown as "Related SKUs have Error") holds back the whole family.
Let Acenda re-send it. Acenda sends the item to Target again with the next scheduled catalog update. You don't need to trigger anything. When Target accepts it, the Status changes back to APPROVED and the error clears from Item Issues automatically.
If Target rejects it with "Barcode released after 60/120 days": the barcode is still locked. Follow Troubleshooting Target+ Error: "This item was unlisted previously; Barcode released after 120 days from that previous unlist/last order date" to wait out the lock or, with Target's approval, list the item under a new barcode.
Troubleshooting and FAQ
The item also shows "Item removed due to prolonged out-of-stock inventory." That's common. About half the items with this error also carry the out-of-stock one. Restocking alone won't relist the item, but it does need stock before Acenda can send it again. See Troubleshooting Target+ Error: "Item removed due to prolonged out-of-stock inventory".
Will editing the description or switching the Listing Action relist it? There's no evidence that it does. Switching the Listing Action to ZERO or UNLIST and back doesn't relist the item, and we haven't seen a description edit lift a released barcode. Ask Target to reactivate it instead.
Can I just use a new barcode? Only with Target's approval. Put the new UPC (or GTIN) on the variant's Details tab, not the parent, and change the barcode but not the SKU. Changing the SKU without keeping the old one as an alias can trigger a duplicate-barcode error. See Error FAQ: Duplicate Barcode at Target+ and Can I Change SKU Values for My Marketplace Listings?.
The message says the UPC will be listed by another source. That's a different error: Target has moved the barcode to another listing. See Troubleshooting the Target+ Error: "TCIN has been unlisted as the UPC will be listed by another source".
Still not sure what's wrong? Contact Acenda Support with the SKU and the full error text.
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Still stuck? Contact Acenda Support and we'll help you work through it.