Click on the “Launch Settings” button in the left-hand column, then scroll to the bottom to access the Ad Naming Convention settings.
You can use the following tags in your custom naming convention.
Token | Description | Example Value |
| Name of the file | newHookAd_1x1 |
| Current Date in preferred format ( Find the supported date format at the end) | DD MMM YYYY / 05 JUL 2025 |
3. You can use the available placeholders or create your custom "Placeholder Text" to structure the ad name.
4. Choose the "separator" you’d like to use to organize the different parts of your ad name.
5. Once you’ve set your naming convention and separator, click “Save” to confirm your preferences.
These placeholders can be easily found and replaced at the time of launching the ads.
Date formats supported
Date formats supported
You can combine the below tokens to create custom formats. For example, DD MMM YYYY → 09 Jul 2025.
Format | Output Example | Description |
| 2025 | 4-digit year |
| 25 | 2-digit year |
| 07 | Month (01–12) |
| Jul | Abbreviated month name |
| July | Full month name |
| 9 | Day of the month (1–31) |
| 09 | Day of the month (01–31) |
| 3 | Day of week (0–6, Sunday = 0) |
| We | Min. weekday name |
| Wed | Abbreviated weekday name |
| Wednesday | Full weekday name |
| 8 | Hour (0–23) |
| 08 | Hour (00–23) |
| 8 | Hour (1–12) |
| 08 | Hour (01–12) |
| 5 | Minutes (0–59) |
| 05 | Minutes (00–59) |
| 9 | Seconds (0–59) |
| 09 | Seconds (00–59) |
| AM / PM | Uppercase meridiem |
| am/pm | Lowercase meridiem |