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Deep dive into ad breakdown and creative insights

This article will walk you through all the viewable insights available in Ad Breakdown and Creative Insights.

Team adnova avatar
Written by Team adnova
Updated over 2 weeks ago
  1. Hover over the ad group name in the table metrics of a report to find "Ad Breakdown" and "Creative Insights"

  2. You can click on "Ad Breakdown" to view

    • Quick overview of the "adspend", "ROAS", and the number of ads used in this group.

    • Bar chart and line chart for the ad selection in this group.

    • Table metrics for all the ads in this group.

  3. Click on “Creative Insights” to view detailed analytics for the specific creative used, such as

    • Quick overview of spend, ROAS, number of days the ad has been running, and its current status.

    • Placement breakdown

    • Performance metrics

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