Once a brand is added in the basic report, you can choose to create an AI report by clicking on "Create AI report" next to the brand.
With the AI Detective report, you can explore the following insights by navigating through the sections in the left sidebar.
Overview
The Overview section provides insights such as total creatives, top themes, ad formats, offers, pacing, top hooks, top personas, and top seasonal trends.
Creatives
Under the Creatives section, you can view every single creative the brand has published to date.
Ad Analysis
The Ad Analysis section provides insights into the brand’s ad launch cadence, ad lifespan, longevity, and seasonality trends.
Strategic Positioning
The Strategic Positioning section reveals all the ad angles, personas, themes, desires, and offers used across the brand’s ads.
Creative Structure
The Creative Structure section lets you view the headlines, ad copy, CTAs, and landing pages used in the brand’s ads.
Hooks
The Hooks section showcases all the audio and visual hooks used across the brand’s ads.
Themes
The Hooks section showcases all the themes used across the brand’s ads.
Scripting
The Emotions section highlights the emotions, tone, genre, and audio cues used across all the brand’s ads.
Object & Background
The Object & Background section displays all the objects and backgrounds used in the brand’s ads.
