StackAdapt
With the AgencyAnalytics StackAdapt integration, you can easily build a dashboard or automated report to understand insights into your client's programmatic campaign performance across display, native, and video.
API and Data Access
8-hour delay in syncing data with the API
We can only pull up to 12 months of data
We currently support the latest GraphQL API as well as the previous REST API (which you'll find connect instructions for near the end of this article). Please note, StackAdapt is planning to deprecate the REST API, so we strongly suggest connecting with GraphQL.
Click here to view all available StackAdapt metrics and learn what's possible with the integration!
🔌 Connect StackAdapt (GraphQL API)
To avoid a failed connection or error when integrating StackAdapt to a Client, the person connecting must have:
A StackAdapt GraphQL API key
Then, simply follow these steps to connect:
Open the Client where you'd like to connect StackAdapt, then click the Data Sources tab at the top.
Click the blue Connect Data Source button in the upper right corner of the page.
Search for StackAdapt in the search bar at the top, then click the StackAdapt card.
Click Connect New Account to launch the authorization window, or if you've previously connected an account, click the gray + symbol at the bottom.
Select "GraphQL Key" under API version.
Enter your StackAdapt GraphQL key, then click Save.
Once you've added the GraphQL key, you can select the account you'd like to connect from your list of available accounts.
Complete the integration setup by clicking Connect. Once done, you'll be able to add a variety of StackAdapt widgets to dashboards and reports.
🔌 Connect StackAdapt (REST API)
Currently, we still support the REST API as well. You can use it by following the normal process of connection. Once you get to the mentioned step 5, you can select the option for "API Key" under API version, and then input the StackAdapt API Key.
Updating to StackAdapt GraphQL API
Although we currently support StackAdapt REST API, it will be deprecated by StackAdapt, and eventually will no longer be supported for connection. To avoid facing disconnection issues in the future after the REST API deprecation, we highly recommend StackAdapt's GraphQL API.
Updating to the new GraphQL will not only prevent disconnection issues related to the REST API deprecation, but also gives you access to five new metric sections. The following sections will now appear for those connected to the REST API as well, but won’t be available until you’ve made the switch to GraphQL.
Publishers:
Get a breakdown of your StackAdapt performance (impressions, clicks, conversions, and more) organized by publisher. You can filter everything by Campaign or Campaign Group.
Demographics: Explore how your StackAdapt data looks across different demographics, including age, gender, and country. This data is warehoused, so you’ll have up to 365 days to work with.
(Quick note: Age and gender data isn’t always available. Sometimes detailed StackAdapt is only available for country, city, or zip code.)
Conversions: Check out your real-time StackAdapt conversion data. You can filter this section by Date, Campaign, or Campaign Group.
Reach & Frequency: Take a look at your Reach & Frequency insights from StackAdapt. This data is also warehoused with 365 days of history and can be filtered by Campaign.
Footfalls: View your real-time StackAdapt footfall data, with filters available for Date and Campaign.
💬 Need additional help?
If you have any questions, please contact our friendly support team by following these instructions! We're available 24/5 to help 😄
