Inject FOMO, and close as soon as possible.
When dealing with angel investors, one common challenge is the lack of urgency. Angels often take their time, and this can lead to prolonged periods of uncertainty. To navigate this, it’s essential to set clear expectations and timelines for decisions.
A strong tactic is to create a sense of urgency by stating: “Please let me know your requests or things you need right away, as we need to revert to our advisory board.” This communicates that you have other stakeholders to consider and encourages a quicker response.
Be mentally prepared to accept a clear "no" over a vague "maybe." Psychologically, being more comfortable with rejection than with uncertainty gives you the freedom to move forward rather than being stuck in limbo.
By fostering a decisive environment, you create better outcomes for your fundraising process and allow for faster pivots to other opportunities.