Connecting the Alia MCP to Claude

The Alia MCP lets you connect Claude directly to your analytics data and ask questions in plain language, no dashboard required. You have access to:

You can query any date range, as a total or a trend line, and break it down by country, city, device, browser, UTM source, landing page, Shopify market, or a specific campaign or popup. So you can ask something like "did last month's quiz popup actually lift revenue, or just signups?" and keep going from there: which markets, which traffic sources, what shoppers said in the poll. Claude does the pulling and the math, you stay in the conversation.

It's read-only and only sees the stores you already have access to. It can answer anything about your data but can't change it.

Before connecting Alia to Claude, make sure you've set up your separate Alia Web App login and account.

To do this, simply login to Shopify, open the Alia app, hover over the dropdown menu in the top right on your store name, and click "Try the Alia app".

Follow all the relevant steps afterwards to create your account.

1. In Claude, click Customize in the left panel.

2. Select the Connectors tab.

3. Click Add in the top right corner, then choose Add custom connector from the dropdown.

4. Enter Alia as the connector name.

5. Enter https://backend.alia-prod.com/mcp/v2 as the Remote MCP server URL.

6. Click Continue. On the next screen, leave the default authentication options as they are and click Add.

7. Click Connect. If prompted, sign in to Alia and authorize Claude's access.

8. Once connected, you'll see the available tools listed under the Alia connector, confirming it's ready to use.

9. In any chat, click the + icon in the message bar, open Connectors, and make sure Alia is toggled on.

You're set. Try asking something like:

"Give me the performance for [Brand] for the past week by campaign."

Claude will pull the data and walk you through it, and you can keep asking follow-up questions from there.