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Where Can I See the Traffic Channels That My Installs Are Coming From?
Where Can I See the Traffic Channels That My Installs Are Coming From?

Identify the channels that bring in the most app installs and revenue

Milica Siriski avatar
Written by Milica Siriski
Updated over a week ago

There are 2 ways to see the traffic channels that your installs and revenue are coming from. 

  1. App Store Performance

  2. Compare Sources 

Both of these features require that you connect your app to App Radar. You can read more about how to connect your app here

App Store Performance: Sources 

App Store Performance: Sources is found under Overview --> App Store Performance --> Sources. To view how your Installs have progressed overtime, make sure Installs is selected above the visual chart. 

Below the visual chart, you'll also get a table showing you the amount of Impressions, Store Views, Installs, and Sales for each traffic channel. 

  • To learn more about App Store Performance for Apple App Store, click here

  • To learn more about App Store Performance for Google Play, click here

Compare Sources 

On the page Overview --> App Store Performance --> Sources - Compare Sources option is shown once at least one option is checked under the Dimension column.

To access the Conversion Rate Analysis for Sources: 

  1. Go to App Store Performance --> Sources

  2. Select the sources you want to compare 

  3. Click "Compare Sources"

Here you'll be able to see the conversion rates from:

  • Impressions to Store View

  • Store View to Install

  • Install to Sales

Hover over the chart to view the conversion rates for a specific date. 



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