Free trials are an attractive and effective strategy to convert visitors into paying customers. Many shoppers consider free trials as an excellent opportunity to test a product before committing to a subscription, building customer trust and satisfaction. Appstle Subscriptions App understands the value of free trials and has made it easier for merchants to set them up within their subscription plans.
Key Benefits of Free Trials in Subscriptions:
Customer-Centric Approach:
Free trials give customers the chance to try a product risk-free, fostering confidence in their decision to subscribe.
This feature demonstrates your commitment to customer satisfaction, helping to drive conversions and increase customer loyalty.
Seamless Transition from Free Trial to Paid Subscription:
The transition from a free trial to a paid subscription is seamless. If the customer doesn’t cancel the trial before it ends, their subscription automatically converts to a paid plan. This eliminates manual reordering, ensuring a smooth and hassle-free experience for both the customer and the merchant.
How to Set Up Free Trials in Appstle Subscriptions:
Easy Setup with Just a Few Clicks:
Merchants can enable a free trial option during the creation of a subscription plan. You can customize both the trial duration and the post-trial pricing.
Customization of Trial Duration and Pricing:
Trial Duration: Choose how long you want the free trial period to last (e.g., 7 days, 14 days, or 30 days).
Post-Trial Pricing: After the trial period ends, you can choose between charging the full price for the subscription or offering a discounted rate. This flexible pricing option allows merchants to create attractive offers for their customers.
Discount Options Post-Trial:
You can also choose to offer special discounts after the free trial period, such as a percentage off or a fixed amount. This gives you the flexibility to retain customers by providing value and incentivizing them to stay on the subscription plan.
Real-Life Example:
A common use case for free trials in subscriptions is pet food subscriptions. Since pet owners often need to ensure the food meets their pet's taste preferences and dietary needs, a free trial can be an excellent option.
Example: You could offer a monthly dog food subscription with a 14-day free trial. This allows customers to test the food before they start paying for it, ensuring it meets their pet’s needs. Once the trial ends, the subscription automatically transitions to a paid plan, with or without a post-trial discount.
If you have any questions about setting product cycles/rotations or are looking for more features, you can reach out to us at support@appstle.com. Our 24x7x365 available experts will be happy to assist you further.