🚫 Understanding Involuntary Churn
💳 Why payments fail?
Expired credit/debit card
Insufficient balance
This type of failure is called involuntary churn. In such cases, the customer still values your product and wants to continue their subscription, but the payment fails for technical reasons.
🔄 Reducing Involuntary Churn with Failed Payment Recovery
✅ Appstle Subscriptions offers Failed Payment Recovery, a set of tools for automatically reconnecting with customers after a failed transaction.
Pre-set defaults: Appstle provides ready-to-use notification timelines, retry attempts, and more.
Merchant control: You can adjust these settings for your business and customers.
⚙️ Failed Payment Recovery Settings
You can fully customise your retry and handling process for failed transactions:
🔁 Retry attempts: Choose between 1–10 attempts.
⏱ Retry interval: Set the number of days (1–10) between retries.
📉 Exhausted retries behaviour: Decide whether to cancel, pause, or skip the contract once all attempts are used.
📧 Email Notifications
Appstle can automatically send an email notification to your customer when a recurring payment fails.
Opt-in required: This feature must be enabled by the merchant.
Customizable: Edit the email to fit your brand and personalise it as a customer engagement opportunity.
Customer guidance: The email directs customers to the Manage Subscriptions area of the customer portal to update payment details. Once updated, the order will be processed the following day.
🤝 Need Help?
Have questions or need assistance with any subscription settings?
Our experts are available 24×7×365 to help you.
📧 Email: support@appstle.com
💬 Live Chat: Message us anytime through the chat widget in our app.