Oftentimes, merchants analyze the profile and persona of their loyal members to target them with more suitable products and services (to increase their wallet share and extend their loyalty), or to reach out to 'new' customers with similar profiles and interests to expand their store's reach and customer base.

We hope this help doc that we have put together on learning about your 'members' will guide you in not just being on top of your shoppers' membership experience, but also in knowing the pulse of your most loyal customers/members, and use it to scale.

Tracking members:

Step 1: Navigate to the Members section on the left-hand panel, as shown in the below screenshot.

Here, you can view the list of customers who are presently a part of your membership programs/plans, or were a part of it in the past. In other words, you can see both your active and inactive members here.

Step 2: To learn in detail about specific members, click on the customer’s name. The detailed view gives valuable data such as the list of their active/inactive membership contracts, their next billing dates, etc.

If you have any questions about your customers' membership subscription or member profiles, or if you need any other help, please reach out to us at membership-support@appstle.com, or just ping us through the live chat widget on our app. Our 24x7x365 available experts will be happy to assist you further.