Problem:
Some merchants have a customer base whose needs evolve overtime, and as such, product requirements change with time. The best example of this is a diaper brand offering a recurring subscription model. Let's say they are offering 4 sizes of diapers:
Size 1 diapers (2-4 months old)
Size 2 diapers (4-7 months old)
Size 3 diapers (7-12 months old)
Size 4 diapers (18-48 months old)\
The merchant wishes to offer a complete subscription package, starting from when the baby is 2 months old until the baby is 48 months old.
Solution:
Appstle Subscriptions & Loyalty offers Product Swap Automation (click here to learn more about this feature). This feature helps merchants predefine a set of automations and determine which billing cycle these automations should be occurring.
Choose From specific billing:
Assuming a monthly billing and delivery model, customers should be setting 3 separate automation cycles, which may look something like this:
Size 1 diapers to be swapped to Size 2 diapers (from 4th billing).
Size 2 diapers to be swapped to Size 3 diapers (from 7th billing).
Size 3 diapers to be swapped to Size 4 diapers (from 12th billing).
To make sure customers know they will receive their next orders, we have an automated email trigger that sends an email (configurable between 1-10 days prior) notifying them. This way customers can know that their subscription product has successfully swapped, and also gives them the opportunity to see if they are happy with it. The email trigger is called Upcoming Order:
If you have any questions about setting product cycles/rotations, or are looking for more features, you can reach out to us at subscription-support@appstle.com. Our 24x7x365 available experts will be happy to assist you further.