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6.2. Cancellation Management Flows
Updated over 3 months ago

Apart from your typical Dashboard analytics, Appstle can also provide you significant knowledge through its cancellation flow options.

The cancellation management flows allow you to collect feedback from customers on why they are canceling their subscriptions. The two major strategies offered here are:

  • Allowing them to cancel the subscription and offer their reason for doing so, based on options you provide them.

  • Not allowing the customers to directly cancel the subscriptions, and instead have them contact your store for that. This interaction could be used to understand the customers' needs and reasons for canceling. This can also be an opportunity to provide tailored plans for them, in an effort to retain them.

A merchant can then evaluate the report of customer interactions/feedback to understand the cause of subscribers leaving.

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