Skip to main content

How to use the "Hook repurposer" tool ?

Hook Repurposer helps you recreate proven viral hooks using your own product or brand.

Damien goubin avatar
Written by Damien goubin
Updated over 2 months ago

Instead of guessing what might work, you can leverage winning ad hooks and adapt them to your product—maximizing your chances of creating high-performing, scroll-stopping ads.

What Is Hook Repurposer?

Hook Repurposer is a tool within Arcads that analyzes a viral ad and recreates its opening hook using your own product context.

The tool focuses on what actually drives attention—pacing, structure, and messaging—while adapting the content to your brand.

👇 How to Use Hook Repurposer

  1. In the Composer, click See more

  2. Select Hook Generator

  3. Upload:

    • a viral ad video (used as a reference)

    • a picture of your product (optional)

    • a short prompt describing your product or brand

  4. Generate — your 12-second hook is ready to use

Important Note

The feature only analyzes the first 12 seconds of the reference video.

Make sure your input video contains a strong hook within that timeframe for best results.

Key Benefits

  • Reuse proven viral hooks with your own product

  • Increase your chances of creating high-performing ads

  • Generate short, impactful hooks optimized for paid social

  • Perfect for TikTok, Meta, and YouTube Shorts

Key Takeaway

Great ads don’t start randomly—they start with strong hooks.

Hook Repurposer lets you replicate what already works and apply it to your brand in seconds.

Example ->

Input video (uploaded on the hook repurposer)

RESULT

Did this answer your question?