Homeowners often come into the process with lots of ideas but very little clarity. They browse websites and collect inspiration, but struggle to picture how those ideas will look on their own home. That uncertainty slows decisions and makes it harder to move conversations forward.
2D Design helps you turn inspiration into something real. By applying styles, colors, and materials directly to a photo of their home, you can guide early conversations, surface preferences, and position upgrades confidently.
Ways to leverage Hover Design
Design fits naturally into every part of the sales funnel, giving you multiple ways to create interest and drive more qualified conversations.
On your website:
Homeowners can design their home before they ever talk to you, giving your team warmer, high intent leads with clear preferences.
In the call center:
Agents can send a design link during the first touch to spark engagement and boost sit rates by getting homeowners excited about their project.
During canvassing:
Reps can snap a photo at the door or add a QR code to their canvassing materials to turn a cold knock into a warmer lead.
Before the appointment:
Sending a 2D Design ahead of time helps keep homeowners engaged (better sit rates) and narrow down their ideas so you walk in better aligned on style and scope.
By the time you meet, they have already begun making decisions. They arrive with a clearer vision and a more focused set of options, which means you can start the appointment on the same page and move the conversation forward with confidence.
At the kitchen table:
While you review the property and complete your scan or inspection, homeowners can explore 2D Designs instead of just waiting. Once homeowners can clearly see how their home could look, the conversation naturally expands.
With Design, you can introduce premium products, material combinations, and expanded scopes in a way that feels natural and inspiring. Homeowners can see how a bolder color, a stone accent, or a higher end roof would transform the home. When the design looks better, they want the better option.
Post appointment follow-up:
Saved designs make it easy for you to keep momentum going, nurture active deals, and reduce ghosting.
During rehash programs:
Reopen older opportunities by sharing fresh designs that reignite interest and bring homeowners back into the conversation.
What's the impact?
Contractors who bring Hover Design into their sales workflow are seeing real results, including higher sit rates, more appointment requests, and larger average ticket sizes as homeowners engage earlier and come to the table more confident and excited about their project.
