Skip to main content
All CollectionsProduct Features
How to send recommendations in the email via Klaviyo?
How to send recommendations in the email via Klaviyo?

With Klaviyo and Askflow AI, you can effortlessly send tailored recommendations that drive engagement and conversions.

Maria avatar
Written by Maria
Updated over 9 months ago

Are you looking to provide personalized product recommendations to your customers directly through email? With Klaviyo and Askflow AI, you can effortlessly send tailored recommendations that drive engagement and conversions.

Here's how to set it up:

Step 1: Set Up the Flow in Klaviyo

Navigate to your Klaviyo dashboard and create a new flow for sending personalized product recommendations via email.

Step 2: Set Up Askflow Recommendation as a Trigger

In your flow settings, add Askflow Recommendation as a trigger. This will ensure that the recommendation engine is activated when a customer interacts with your email.

Please note: The Askflow Recommendation trigger may not be visible initially. To ensure it appears, you'll need to send the first request. Once activated, it will be available for use in your flows.

Step 3: Configure the Email as the Next Step After Trigger

After setting up the Askflow Recommendation trigger, configure the email as the next step in your flow. This is where you'll design and customize the email that will be sent to your customers with their personalized recommendations.

Step 4: Super Important - Turn Off the Checkbox

Before finalizing your flow, it's crucial to turn off a specific checkbox to ensure optimal performance. Make sure to disable the checkbox to prevent any issues with the recommendation process.

Variables to Use in Your Email Template:

When designing your email template in Klaviyo, utilize the following variables to dynamically populate product information:

{% for item in event.Items %}
{{ item.variantId }}
{{ item.productId }}
{{ item.title }}
{{ item.url }}
{{ item.price }}
{{ item.currency }}
{{ item.photoUrl }}
{{ item.checkoutUrl }}
{% endfor %}

These variables will pull in details such as product ID, title, URL, price, currency, photo URL, and checkout URL for each recommended item.

By following these steps and utilizing the provided variables, you can create compelling email campaigns that deliver personalized product recommendations to your customers, driving engagement and boosting sales.

If you have any questions or need assistance with setting up your Klaviyo flows, don't hesitate to reach out to our support team. We're here to help you optimize your email marketing strategy and achieve your business goals.

Happy recommending!

Did this answer your question?