🎬 Featuring: 🎬
Ausha's PSO Control Panel allows you to track your podcast's visibility on Apple Podcasts and Spotify. This tool is available as an add-on with all Ausha plans and as a standalone option. 📊
📚 Also, check out our articles "What is PSO (Podcast Search Optimization)?" and "What is Ausha's PSO Control Panel?".
📺 Video tutorial: How to set up the PSO tab?
🎥 Follow this video tutorial to discover step-by-step how to set up the PSO tool.
Step 1: Publish your show on Apple Podcasts and Spotify
To measure your podcast's visibility via the Ausha PSO Control Panel, it is essential that it is available on Apple Podcasts and Spotify. 📱
🎙️ If your podcast is hosted on Ausha:
Configure the broadcast of your show directly from the Settings tab:
🌍 If your podcast is hosted on another platform:
Make sure you've entered your Apple Podcasts and Spotify links in your Ausha interface.
To do this:
Go to the Settings tab of your program on Ausha.
Click on Podcast directories which will lead you dedicated to Apple Podcasts and Spotify.
Paste your podcast link on each platform.
⚠️ Check that the links are correct: these are the public links on which your podcast can be listened to on Apple Podcasts and Spotify.
This will enable Ausha to analyze your SEO correctly.
For more information on uploading to these platforms, check out our guides:
Once your podcast is online on these apps, you can set up the PSO tab! 🚀
Step 2: Select the keywords for which you want to measure your podcast's visibility in search results
Go to the PSO tab and click on Set up now.
🔑 You can then select the different keywords for which you want to measure podcast visibility in Apple Podcasts and Spotify search results.
👉 To add keywords, you can:
manually enter them in the Enter a keyword... field (a keyword can be a word or a group of words) separating each with a comma
choose from the list suggested by our AI Keyword Assistant by clicking on +💡 Keywords are identified by the AI assistant after a complete analysis of your podcast to suggest the most searched terms by your audience
After finalizing your selection, click the Add # keywords button!
You can edit your list of keywords (add new ones, delete them) later. 📆
Note: The number of keywords you can select depends on your Ausha plan (see the article "What PSO Control Panel functions are available with my Ausha plan?").
Step 3: Choose the countries for which you want to track your podcast's ranking
Finally, choose the countries for which you want to measure podcast visibility in Apple Podcasts and Spotify search results (results vary from one geographical area to another). 🌍
To select one or more countries, make your choice from the dropdown menu and click Confirm!
You can edit the selected countries later. 📆
Note: The number of countries you can select depends on your Ausha plan (see the article "What are the features of the PSO Control Panel available depending on my Ausha plan?").
Step 4: Start measuring your podcast's visibility on keywords that interest your audience
After selecting the geographical areas and keywords for which you want to measure your podcast's visibility, you will discover the PSO Control Panel. 💻
🤓 📈 With this tab dedicated to PSO, you can track your podcast's performance in Apple Podcasts and Spotify search results!
📚 To go further, check out all our articles dedicated to PSO (Podcast Search Optimization) and Ausha's PSO Control Panel