It depends on which of the two fundraising options you choose to adopt:
'Keep what you raise / Flexible Funding' - meaning you get all pledges made by the project closing date, regardless of whether your initial funding target has been met, but you cannot continue fundraising beyond this date; or
'All or nothing' - meaning you have to reach your funding target by the project close date but do have the option to continue fundraising if your target has not been met.
‘All or nothing’ projects may choose to extend the closing date of the project (up to a maximum of six months from the project launch date), meaning projects can continue raising funds from your networks and the public. Those that don't reach their target by the 6 month limit will have pledged funds returned to their supporters, including Aviva. Any funds returned to Aviva will be redistributed via the Fund in a later round.