At Blayze we are here to not only help you scale your coaching business and make it easier than ever to coach, but also to help you promote your business. We have a writer & video editor in-house that can help you with creating content to promote yourself. But, before we get into the details let’s first discuss the best ways to promote yourself.

As a coach there are a few ways to self-promote in a way that is genuine and not “sales-y”:

There is no stronger customer acquisition channel than having your own customers talk about you with their friends or loved ones. At Blayze we have made it easy for your customers to refer you and actually you to earn off of referring people to Blayze.

Within the Blayze Mobile app and web app your customers have a card on their screens that look like this:

When they click on invite friends they get a simple link that sends someone directly to their coaches profile. If the person they referred signs up and goes to make a purchase both the referring customer and the referred customer get $100 off their next purchase (you are still paid like normal).

As a coach you also have a link that directs people to your own profile. From the profile > settings screen (on the mobile or web app) you will see a gold car like you see on the image below:

If you click on “copy invite link” that will generate a unique code that directs people to your profile. If someone converts into a customer using that link you will get paid $100 regardless of if they select you as their coach or not. So, this gives you an opportunity to actually double earn! If they then select you as their coach and start working with you, you get the referral payment and then payment for coaching sessions!

We highly recommend adding this link to your social profiles. For example, look at mine - the link at the bottom sends you to my profile on Blayze.

There is a very clear correlation on Blayze: The coaches that create the most content, have the most customers.

Creating content sounds like a daunting task. What should I speak about? How do I even get started with videos? How will people find my content? etc. At Blayze we have invested in a team that takes a lot of the work out of this for you.

All of this is totally optional, but highly recommended. We have an in-house content writer and an in-house video editor. If you want to invest into making content please just email us at team@blayze.io and let us know.

To get started our content writer will send you a list of a bunch of questions that you can answer in bullet point form style answers. She will turn those into an in-depth beautifully written article. If you want to go above and beyond you can make short 2 - 5 minute videos explaining a certain technique in more detail - these are filmed exactly how coaching sessions are filmed so it’s super easy.

Our team turns that into an article that looks something like this: https://blayze.io/blog/car-racing/trail-braking-in-low-horsepower-cars.

Notice the coach made a simple 90 second video and our team did the editing on the video and turned it into a full length article. In the article we have an upsell directly to the coaches profile. The way people buy coaching online is by watching videos, reading articles, etc. from a coach and finding someone that has a style they really like. At Blayze we make that easy for them to do and then easy for them to get started working with you!

We don’t just stop at creating articles that link to your profile though. Blayze sends out a weekly newsletter to our customers that features a coaching point of the week, a drill of the week, and an article of the week. Your articles would be featured occasionally in this newsletter that gets sent to thousands of people. We also will send you images, videos, etc. for the content you create so that you can promote this on your own social channels.

To help customers gain confidence in your ability to coach they will often look for what others are saying about you. At Blayze we make it super easy for customers to leave you a review after every coaching session! This makes it easy to quickly build up a lot of 5 star reviews that we display on your profile and we also will post special celebratory images on social for each 5 start written review you get.