Skip to main content

Is It Legal to Buy Email Lists?

Mark Giz avatar
Written by Mark Giz
Updated this week

Buying a B2B email list is legal when the data is collected and sold under compliant, permission-based standards. BookYourData provides publicly available, business-only contact data, gathered from lawful sources and verified before delivery.

It is important to follow your region’s marketing laws. Regulations such as CAN-SPAM, GDPR, CCPA, and PECR do not ban purchased B2B lists — they require:

  • Clear identification

  • Easy opt-out

  • Purpose-based outreach

  • No personal/consumer data misuse

BookYourData does not sell consumer emails, personal phone numbers, or sensitive data. All contacts are business-role-based.

Quick Table: What’s Allowed vs Not Allowed

Situation

Allowed?

Notes

B2B outreach to corporate addresses

✔ Yes

Must include opt-out + business relevance

Selling consumer info

✘ No

BookYourData does not provide these

Scraped private data

✘ No

BYD uses compliant, structured sourcing

GDPR countries

✔ With legitimate interest

Business-relevant communication only

FAQ
Do you provide consented emails?
B2B email marketing uses legitimate interest in most jurisdictions, not opt-in consent.

Is B2C allowed?
No — BYD sells only B2B contacts.

Did this answer your question?