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What kinds of customer data do you collect?
What kinds of customer data do you collect?

Check out the helpful customer insights CX solutions can provide.

Sean Melis avatar
Written by Sean Melis
Updated over a week ago

CX solutions can collect a variety of data to help improve your customer support and customer experience.

With CX technology, you can gather data around:

  • Whether or not a visitor is new or a returning customer, along with returning customer data, history, and preferences to provide a more individualised experience and engage with proactive messaging.

  • Your customer and visitor demographics, such as local time, location, IP address, browser detail, and the device the user is on to help you better tailor your CX to your audience.

  • Contact information for new leads using forms embedded directly inside your chat widget for an intuitive user experience.

  • Customer feedback and sentiment through surveys to help you better understand customers' needs, paint points, and overall satisfaction levels.

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