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Gift cards for your wellness app

Guide on how to create and promote this product

Breakthrough Team avatar
Written by Breakthrough Team
Updated over a year ago

🚨ATTENTION🚨: PLEASE DO NOT ADD THE WEB LINK TO PURCHASE GIFT CARDS TO THE ACTUAL APP. THIS ACTION VIOLATES THE POLICIES OF BOTH APPLE AND GOOGLE. DO NOT LINK IT VIA PUSH NOTIFICATION OR IN THE APP COMMUNITY OR ANYWHERE ELSE.

☠️ YOUR APP WILL 100% BE SHUT DOWN & REMOVED FROM THE APP STORE/GOOGLE PLAY IF YOU ADD THE WEB PAYWALL LINK INSIDE THE APP ☠️

Now that we reminded you about this, let’s learn how to create and promote your gift cards.

  1. Notify the Breakthrough team - let us know by emailing us at partner@breakthroughapps.io so we can double-check your campaign

Set up Gift Cards

The unique gifting link you'll provide users to make their purchases will be available in the Partner Portal (under Configuration > App Links).

Additionally, if you'd like to set a discount on your gifting page - email us at partner@breakthroughapps.io and we can get you set up with discount codes or enable a sale.

Promote it

Where should I promote it?

  • NOT IN THE APP (just a reminder 😊)

  • Your social media: Instagram or TikTok bio, stories and posts

  • Set up an email blast

  • Your website

  • Live events (give flyers to your attendees)

Breakthrough team can help with the graphic design for your social media posts, email campaigns, landing pages, or flyers per request. Contact us at partner@breakthroughapps.io to inquire about pricing.

Suggested posting schedule

  • December 15 - announce your gift cards

  • December 18 - tell your subscribers why gifting the app subscription is a great idea

  • December 23-24 - last-minute gift ideas, for followers who need a gift before Christmas

  • December 25 - wish Merry Christmas to your subscribers + a little reminder they can still buy gift cards for New Year

  • December 30 - New Year gifts for starting 2024 properly. Support New Year's resolutions with a gift of wellness.

Marketing inspiration

Email campaign

Subject Line Ideas:

  • "Gift the Gift of Wellness: [Your App Name] Gift Cards Now Available!"

  • "Wrap Up Joy: [Your App Name] Gift Cards for a Healthier Holiday Season!"

  • "Unbox Wellness: The Perfect Gift is a [Your App Name] Gift Card!"

Email Copy Example:

“Dear [Customer Name],

This holiday season spread joy and well-being by giving the gift of [Your App Name]. Introducing our new gift cards, the perfect present for friends and family seeking a path to wellness.

Why Gift [Your App Name] Cards?

  • Personalized wellness experiences

  • Access to exclusive content

  • A journey to a healthier, happier life

How to Get Yours:

  • Follow this LINK.

  • Choose your gift card option, enter your email, and make a secure payment.

  • You’ll receive a gift card certificate to your email address.

  • Share the joy with your loved ones! You can print out the certificate or simply email it to your recipient.

[CTA Button: Gift Wellness Now]

Wishing you a season filled with joy, health, and happiness!

[Your Company Name]

Landing pages examples

Social Media examples




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