Briink uses AI in a way that prioritises efficiency, low environmental impact, and strong governance. We apply a “right-sized” approach—using lightweight models for simpler tasks and more advanced models only when necessary—to minimize energy consumption.
Rather than training large models from scratch, we build on existing foundation models and enhance them with our own ESG-specific logic, reducing resource use while maintaining high-quality results. Our platform is hosted on low-carbon cloud infrastructure, and all AI systems are governed by a Responsible AI Use Policy to ensure they are used safely, ethically, and in line with regulations.