Understanding the billing process is crucial when using any service, and Cactivate is no exception. Cactivate uses a hybrid billing model that includes both a base fee and a variable fee. This model is designed to provide flexibility for your business.
Here's how it works:
Base Fee: Each of our plans includes a base fee, which is charged at the beginning of the month. This fee covers the basic use of the Cactivate platform.
Variable Fee: In addition to the base fee, there is a variable fee that is a percentage of your ad spend. This fee is charged at the end of the month, and it's calculated based on how much ad spend Cactivate has managed for you. Since Cactivate fully takes over your ad account, this number will be the total amount spent over the past month.
If you're on an annual plan, the base fee is charged upfront for the entire year, while the variable fee is still charged monthly.
In conclusion, Cactivate's hybrid billing model is designed to provide flexibility and transparency for your business. By understanding how this billing model works, you can better plan your ad spend and budget for the use of Cactivate's services.