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Synchronize Your Google Listing with Your Website

Save time and optimize your online visibility by synchronizing your Google listing with CentralApp. Automatic updates and integrated reviews ensure an efficient and centralized digital presence.

Written by Odile Lodewijck
Updated this week

Why Synchronize Your Google Listing with CentralApp

Synchronizing your Google listing with CentralApp helps you save time and improve your online visibility:

  • Automatic Updates: Modify hours, address, phone, or other information directly from CentralApp. Changes appear instantly on Google.

  • Integrated Reviews on Your Site: Depending on your subscription, display your Google reviews to build customer trust.

  • Local SEO Optimization: Google values complete and up-to-date listings, enhancing your visibility for local searches.

Concrete Example:
A restaurant changes its hours for the holidays. By updating CentralApp, the changes automatically appear on Google, avoiding errors and lost customer calls.


Prerequisites Before Synchronization

Make sure you have:

  • An active Google Business account for your establishment.

  • Necessary rights: You must be the owner of the Google listing.

  • A CentralApp account with access to the E-Reputation section.

⚠️ Without one of these elements, synchronization cannot be performed correctly.


Overview of Synchronization Steps

Before starting, here is a quick summary of the steps:

  • Access the E-Reputation section in your CentralApp account.

  • Connect your Google account to allow CentralApp to manage your listing.

  • Link your Google listing so that all your changes are automatically reflected.


Step 1: Access the E-Reputation Section

  1. Log in to your CentralApp account.

  2. In the main menu, click on E-Reputation.

  3. Click on Connect to start synchronization.


Step 2: Connect Your Google Account

  1. Select the Google account used to manage your listing.

  2. Authorize CentralApp to access and manage your listing.

Google Business Listing Access Authorization

Step 3: Link the Google Listing

  1. The Connect button becomes Link after connection. Click on it.

  2. Follow the instructions to select your business listing.

  3. Confirm by clicking Use this account then Use this page.

Link Google Business Listing
Use Google Account and Page

Step 4: Verify Synchronization

After linking your listing, check its status:

  • Green button "Synchronized" ✅: Your listing is correctly synchronized.

  • Red button "Not Verified" ❌: Refresh your page in CentralApp, the button will turn green.

Google Listing Synchronized

If the button remains red after refreshing, an action is likely required on your Google listing.

Note: This step ensures that all your changes on CentralApp will automatically reflect on your Google listing.


Best Practices Integrated into Synchronization

To optimize your synchronization from the start:

  • Verify your information before linking: Address, hours, contact, and description should be accurate on CentralApp.

  • Regularly update your information to remain relevant and reliable in Google's eyes.

  • Monitor synchronization status via the control button to quickly detect any anomalies.

Applying these best practices from the first synchronization ensures a smooth process and a consistent and reliable online presence.

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