What is Cheelee?
Cheelee is a SocialFi video platform where users get money for watching the feed
We build a world of equal opportunities, where everyone can thrive, grow, and earn
Unlike other social networks that profit from user attention, Cheelee empowers users to earn by turning their time online into income
Tokens
Cheelee operates on the BNB Smart Chain (BEP20) and utilizes two key tokens: CHEEL (governance token) and LEE (utility token)
CHEEL — Governance Token
Total Supply: 22,000,000
Price
Rose from $0.80 in 2022 to $22.32 in a year and a half
Forecasted (1.5 years): $65
Utility
Essential for voting on new features
Needed for purchasing ads and promoting personal content
LEE — Utility Token
Total Supply: 7,000,000,000
Utility
Credited from boxes to users’ in-app wallets for watching the feed
Used to make donations to content creators
Vital for in-app purchases
EASY
A temporary in-app coin introduced with the Swipe-to-Earn feature
Users can earn EASY by swiping through content, completing tasks, and inviting friends!
Revenue Streams for Cheelee
The earning potential in the app ranges from x1.01 to x3.3, which positively impacts user engagement and supports the stability of Cheelee’s financial model
The app's economic model is stable and ensures its long-term presence in the market. The company’s revenue sources are well-diversified and include:
Selling glasses
Advertising revenue (CPM and CPA)
Brand collaborations
Commissions
Exchange referral program
Income from other in-game purchases
CHEEL Token Distribution
Total Supply: 1,000,000,000
Initial Circulating Supply: 19,385,500
TGE Market Cap: $15,508,400
Allocation | CHEEL | % TGE | Lock-up (months) | Vesting |
Strategic Round 1 | 2,000,000 | 0.2% | 24 | 18 months |
Strategic Round 2 | 1,500,000 | 0.15% | 24 | 18 months |
Private Round | 500 | 0.05% | 12 | 18 months |
Community Drop | 1,250,000 | 0.125% | 36 | 2.61% monthly |
Team | 100,000,000 | 10% | 12 | 36 months |
Liquidity | 100,000,000 | 10% | 24 | 3.96% monthly |
Marketing | 286,250,000 | 28.625% | 24 | 3.96% monthly |
Cheelee Rewards | 381,000,000 | 38.1% | 24 | 5.55% monthly |
Reserve Fund | 122,500,000 | 12.25% | 12 | 4.16% monthly |
Advisors | 5,000,000 | 0.5% | 12 | 4.16% monthly |
Tokensale
Token Allocation | CHEEL | % | $ (Price) | TGE (%) | Lock-up (months) | Vesting |
Strategic Round 1 | 2,000,000 | 0.2% | 1,600,000 | 0.8% | 24 | 18 months, 5.55% monthly |
Strategic Round 2 | 1,500,000 | 0.15% | 1,500,000 | - | 24 | 18 months, 5.55% monthly |
Private Round | 500 | 0.05% | 650 | 1.3% | 12 | 18 months, 5.55% monthly |
Total | 4,000,000 | 0.4% | 3,750,000 |
|
|
|
Use of Funds
Category | Amount | Percentage |
Total | $3,750,000 | 100% |
Marketing | $750,000 | 20% |
Development | $750,000 | 20% |
Product and Business Scaling-up | $1,125,000 | 30% |
Liquidity Supply | $1,125,000 | 30% |
5-Roadmap | $750,000 | 20% |
Influence Mechanics
BuyBack
This process stimulates demand and reduces the circulating supply. Tokens are repurchased using funds from the token exchange rate support fund, which receives 100% of profits from Cheelee glasses sales, transaction fees, and 70% of ad revenue on the social network
Supply Management
Ensures an adequate supply to meet demand by managing liquidity allocation, facilitating token circulation, and reusing tokens within the ecosystem
Token Burning
A portion of repurchased CHEEL and LEE tokens are periodically burned to decrease the circulating supply and regulate prices