Every photo shoot and client will be different, but you should always aim to provide a great experience for them! This could lead them to becoming a regular client of yours, or they may even refer you to their friends and family. (Not to mention they could leave you a good review, for other clients to see!)
To set yourself up for success, try to think of the photo shoot in three different parts: Before, During, and After.
In this article, we'll specifically go over best practices for During the photo shoot!
During the Photo Shoot:
Use the Shot List - To make sure you don't miss any poses or ideas you discussed with your client, the shot list you created will be a great tool to follow throughout the photo shoot. But allow yourself to be open to new ideas that come up on the day of the shoot as well!
Watch Out For Distractions -
- Be mindful of anything distracting or unflattering in the background (ex: trash cans, parking meters, cars), or things that could be sticking out of your clients head (ex: trees, railings).
- We believe a beautiful portrait can be taken anywhere! Be on the look out for interesting, but not distracting, textures that can be used as a backdrop - or elements that can help frame your client.
- (Check out this page from our Education site to learn more about the importance of Composition in your images!)Be Aware of Lighting -
- Avoid harsh lighting at all costs! Harsh lighting on the face or around the eyes can create unflattering shadows.
- Move your client into even shade.
- Take advantage of back lighting (have the client's back face toward sun).
- (Check out this page from our Education site to learn more about using Light in the most flattering ways for your images!)Guide Your Client -
- Not everyone may be comfortable in front of the camera, and that's okay! Try to assess their comfort level to help them relax and have a good time.
- Suggest poses that are natural and relaxed, like hands in their pockets, leaning against a wall, or angling their body to create depth.
- While photographing, ask questions about their favorite things to help bring out true emotions and real smiles.
- Always stay positive and encouraging. Remember, you're able to see them through a lense that they can’t.
- (Check out this page from our Education site to learn more about getting authentic Emotion from your clients!)Show Progress - To help build their excitement, invite your client to take a peek at some of the images you've taken so far!