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How does Claimlane Work for B2B Businesses?

This is a general introduction to the Claimlane network

Support team avatar
Written by Support team
Updated over 2 weeks ago

Claimlane is a digital platform that connects retailers and suppliers to streamline the process of managing product returns and claims in a simple, efficient, and standardized way. Used by over 10,000 brands and retailers globally, it replaces email chains and spreadsheets with a unified system for B2B claims communication.


How Claimlane Works

Claimlane acts as a centralized hub where both retailer and supplier can:

  • Submit, track, and resolve product claims.

  • Communicate directly in one thread.

  • Ensure documentation and processes are consistent and clear.


As a Retailer

Retailers can use Claimlane to:

  • Submit claims directly to suppliers through a structured and user-friendly interface.

  • Track all ongoing and past claims in one place.

  • Ensure all required documentation (e.g., photos, return reasons, order details) is submitted upfront to reduce back-and-forth.

  • Save time and reduce errors compared to manual email-based workflows.

*Note, Claimlane does not handle individual claim or return tickets. We offer technical and system support, but it is suppliers who handles the claims.


As a Supplier

Suppliers benefit from Claimlane by:

  • Receiving only fully documented claims that are easy to process.

  • Responding to claims directly from your inbox or via the Claimlane dashboard.

  • Managing all incoming claims in one place, across all your retail partners.

  • Reducing manual work, speeding up resolution times, and gaining clearer oversight of claim trends.


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