Each use case highlights common challenges and the types of rules typically applied.
Scaling vendor or partner submissions
Marketplaces and platforms that receive images from vendors, partners, or external contributors often need to validate large volumes of assets. Manual review does not scale and leads to inconsistent quality.
Cloudinary Moderation automatically validates images as they enter your pipeline.
Common checks for this use case
Background requirements (for example white backgrounds)
Product placement and coverage
Image quality and resolution
Centered or properly framed subjects
Consistent lighting and composition
Detection of duplicates
Detection of overlays, watermarks, or promotional badges
Detection of AI-generated or web-sourced images
Blocking screenshots
Automated moderation ensures consistent visual standards across listings while reducing operational overhead.
Launching user-generated content (UGC)
When enabling user uploads, organizations cannot predict what type of content users may submit. Without moderation, inappropriate or unsafe content may appear publicly.
Cloudinary Moderation reviews user-submitted images before they are published.
Common checks for this use case
Detect unsafe or inappropriate content
Filter low-quality or unusable images
Identify AI-generated content that violates policy
Detect images downloaded from the web without authorization
High-quality content can also be automatically approved, enabling teams to safely activate UGC across marketing channels.
Enforcing brand guidelines
Organizations often define visual guidelines that must be followed across campaigns and assets. When content is created by multiple teams or agencies, enforcing these rules manually becomes difficult.
Cloudinary Moderation can automatically validate visual requirements such as:
Logo placement
Minimum spacing around brand elements
Composition and framing
Consistent tone or visual style
Background or layout requirements
This helps maintain consistent brand presentation across large volumes of assets.
Compliance and risk prevention
Images can expose organizations to legal or reputational risk if they are used without proper authorization or violate internal policies.
Cloudinary Moderation helps identify potential compliance risks before assets are published.
Common rules for this use case
Images that appear to be illegally downloaded
Unlicensed images
Unauthorized third-party logos or marks
AI-generated content that violates policy
Sensitive or unsafe visual elements
Moderation can also be used to audit existing assets and identify potential risks across your media library.