Activate an Artist Drop Profile

To activate a Drop profile for an artist, go to the Drops tab, and click Get Started.

By default, email will always be configured. Add on mobile messaging at time any time, either at time of initial set up or later. Activating mobile messaging incurs a one-time cost of $50 to provision your dedicated account and phone number with telecom carriers.

The following instructions outline how to configure your artist profile, and optionally set up a number or transfer one from somewhere else.

This section configures how your artist appears in email, and the default elements on any drop link you create.

First, customize your profile display name, profile image. This image will become the default for all future drops you make, although you can also customize the image on each drop once you make it.

Next, customize the end of the URL for your drops.

Finally, add on any social and platform links you wish to auto-populate in your drops.

You can return to edit any of these details afterwards.

In this step, choose which messaging channels you wish to activate.

If you wish to run with email for now, click Complete Setup. You can now build Drops and send emails to fans.

To upload existing email lists, head to the Fanbase tab, and click Import Fans.

If you are activating SMS messaging for the first time, we will provide you a new number. It will be a US long-form number, which will exclusively be used by your artist. This number will have international delivery capabilities.

If you already have a phone number and wish to transfer it to co:brand, select Transfer Number. Please read this article for our best practices on transferring phone numbers:

Keep reading for instructions on SMS Display Name, Contact Cards and Business Registration. These are the same whether you are transferring a number or generating a new one.

Confirm your SMS Contact Display Name. This will only be used in markets where international traffic is converted to Alphanumeric Sender (for example, the United Kingdom). In these markets, instead of seeing the phone number, a fan will see the artist profile name as the sender.

You have the option to activate Contact Cards, which give fans an easy way to add the artist and profile image to their Contacts. When enabled, co:brand will automatically send the Contact Card with the first message you send to a new sign-up.

Contact Cards deliver as MMS in the US and Canada, which cost more than a normal SMS message. Please review the pricing grid in the app for details.

Outside of the US and Canada, MMS delivery is not supported. In those markets, Contact Cards will still deliver, but they are automatically converted to a link format and priced as a normal SMS message.

You can enable and disable Contact Cards at any time.

Note: if your artist does not have a second name, put a space in that field to proceed with Business Registration.

You must submit your business details to run SMS and WhatsApp messaging. This application will be reviewed by mobile carriers internationally.

Please review our Best Practices for Carrier Registration to avoid delays. Submissions with incorrect information may get rejected, and may incur an additional $50 resubmission charge.

You can send messages before you are approved. During that time, SMS messages sent to the US market during this time will begin with "Cobrand:" and end with "// sent by Cobrand". The rate of delivery may also be slower than what you could have in a dedicated sub-account once your Trust Score is established.

If you transferred a number, you can similarly send messages before your approval isc omplete. However, these limitations still apply.

The approval process takes on average 2 weeks. To avoid any co:brand mention in your messages, wait until your registration is approved.

WhatsApp cannot be activated until carrier registration is complete.