About CommerceIQ
CommerceIQ is here to help you manage the variables that influence whether you win search, convert more customers, and maximize your bottom line online.
Our digital shelf optimization platform gives you visibility into how your product listings’ content, pricing, and ratings and reviews are behaving - and where you have product availability and don’t. Use the platform to understand how all of those are influencing your search placement and share of search outcomes across retailers, so your team can be proactive in making the necessary changes to maximize search performance, convert more customers, and maximize your bottom line online.
About PROMOTIONS reports
On this page, get visibility into your products’ pricing promotions across retailers.
Click the PROMOTION menu header to expand and show the Promotional Calendar report; click its name to open it.
About the Promotional Calendar report
In filters, choose a category, manufacturers, brands, sub brands, and retailers to narrow results returned on the report. Apply the filter.
Result: Your products that pass filtering criteria are listed vertically, and weeks selected in the date range selector are listed across the top of the report. Weeks when product promotions were active for your products are marked
Types of promotions are differentiated by color coding:
The report can show your promotions, your competitors’ promotions, or both. Change your selection in the Manufacturers filter to drive what’s returned on the report.
Use the promotion calendar to track competitive activity
With the promotional calendar, you can analyze exactly how your competitors are running promotions and use that intelligence to sharpen your own strategy. Start by setting the manufacturer filter to “key competitors” or drill into a specific brand. Then, select your time range. The report will immediately show you which products were discounted, the depth of discount, and the duration of each promotion.
This visibility enables you to spot patterns—whether competitors are leaning on aggressive price cuts, running back-to-back campaigns, or timing offers around tentpole events. You can benchmark your own promotional cadence against theirs, identify gaps where you can out-promote or differentiate, and quantify the potential impact of matching or undercutting their offers.
Ultimately, this report helps you move from reactive to proactive. You can anticipate competitor moves, protect your share during high-promotion periods, and optimize your promotional spend to deliver better ROI.