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Create digital campaigns

In this article, you will learn how to create and manage a digital campaign within your learning platform.

Andreea Nicoara avatar
Written by Andreea Nicoara
Updated over 7 months ago

Why create digital campaigns?

Digital campaigns can allow you to respond to seasonality and particular pushes on events, products or training themes. These can be used where there is room for improvement in engagement, or recognise calendar events such as Pride Month, The World Cup and Christmas. Doing this will keep you platform feeling fresh and dynamic, in touch with the events happening at your sites and the wider community.

What can you do to create digital campaigns?

  • Upload campaign content to your discover feed for targeted engagement and personalised content delivery, optimising user interaction and learning outcomes.

  • Utilise manage platform to align the look and feel of the platform with the relevant campaign to enhance cohesion and relevance, reinforcing campaign messages and improving user engagement through consistent visual and thematic elements.

How can you create digital campaigns?


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