Each bundle has four metrics: Views, Clicks, Add to cart, and Revenue.
Each metric is shown with two values:
Unique: the number of distinct users
Total: the total number of actions, even if the same person repeats the action
I. Views
Unique: number of different visitors who saw the bundle
Total: total number of views, including repeat views
This shows the overall visibility of your bundle.
II. Clicks
Unique: number of distinct users who clicked on an offer
Total: total number of clicks recorded
This helps measure interest in your offer.
III. Add to cart
Unique: number of different users who added an offer to the cart
Total: total number of add-to-cart actions
This is a key indicator for understanding bundle conversion.
IV. Revenue
Revenue generated by this bundle.
This includes all orders where Moon Bundle was used to add a product to the cart.
If your stats are not displaying or seem incorrect, contact MoonBundle support with a screenshot of the relevant bundle.