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Donut Shoutouts: Points Best Practices

Points are the fuel behind your Shoutouts program. Here’s how to make them meaningful, fair, and sustainable.

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Written by Essence
Updated over 2 weeks ago

What Are Points?

Points are earned through Shoutouts and can be redeemed for rewards. Each emoji used in a Shoutout equals one point.

Example: “Huge thanks to @lee for stepping in on short notice 🍩🍩”
​Result: Lee earns 2 Donuts (points).

Teams often use recognizable emojis like 🎉,🏆, or 🍩 to represent points in Shoutouts. Shoutouts also supports custom emojis, which is especially useful if you want a unique “points” symbol that won’t get used casually in everyday Slack messages.

Tip: Use a multiplier to award multiple points in a single Shoutout (for example: 5x 🍩, 🍩 x5, or 5*🍩).

How Many Points Should Each Person Get?

Point allowances work best when they scale with how often recognition happens. Since recognition tends to increase as teams grow, the ranges below show how many teams adjust point limits at different sizes to keep things balanced.

Team Size

Recommended Weekly Points per Person

< 20 people

20-30

20–100 people

15-25

100+ people

10-20

Balancing Recognition and Redemption

When setting point costs for rewards:

  • Make small wins feel achievable (5–10 points)

  • Reserve premium perks (e.g. PTO) for higher earners (25+ points)

  • Keep a mix of fun, personal, and team-centric

Popular Reward Ideas (Monetary + Non-monetary)

Type

Examples

Non-monetary

Lunch with execs, DJ the next all-hands, choose next team offsite snack

Monetary

Gift cards, company swag, food delivery

Team-building

Plan the next team activity, nominate someone for a spotlight

How to Monitor Point Usage

From the Donut dashboard, admins can:

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