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What is the difference between Sponsored Advertising and Brand Posts?

This article will highlight the differences of Sponsored Advertising campaigns and Brand Posts

Updated over a year ago

When a Sponsored Advertising campaign has been published from the Retail Partner Portal platform it will be seen by potential customers who are in a certain radius of your outlet's area on their Social Media channels. The campaign will be customized with your Display Name and Display Location.

When a Brand Post is published from the Retail Partner Portal it will be seen by your Social Media followers. Here you can also customize a message for your followers and schedule a post for a specific time and date.

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