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How is Draftboard different than Happenstance?

Z
Written by Zachary Roseman

The short answer is Draftboard searches all of your thousands of connections to find paths to your Targets, while Happenstance only searches the people who actively opt-in to be your 'friend' on the Happenstance platform (or join your 'group').

Here's an example: Happenstance has some default demo searches ("Tech founders in NYC who raised a pre-seed round") on their site. I have 4 'friends' on Happenstance - we each had to proactively agree to be friends - and collectively those four people have 18,000 connections that my Happenstance search can comb through.

Compare that to Draftboard: I have 7,035 connections on LinkedIn (not just 4), and each of them has thousands of their own connections - meaning Draftboard has access to literally millions of paths - rather than just the 18,000 my 4 friends on Happenstance provide.

On top of that:

- You can't upload a prospect or account list to Happenstance - you can only do free-text search (like in the above).

- You can't use the product to actually reach out to people (aka no message templates) - only to spot the fact that people are connected on LinkedIn (which is a signal, but a weak signal on its own)

- No Teams functionality to identify who on your team has the best path

I'm sure this article will be out of date at some point, but here's my overall take: Happenstance is an incredible example of how LLMs are going to change prospecting (& user interfaces more generally), but it's much more of a technology showcase than it is a product with a deeply considered use case & workflow.

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