Skip to main content

Allowed vs. Not Allowed Marketing Claims

Danny avatar
Written by Danny
Updated over 3 weeks ago

✅ Allowed Claims (Approved Messaging)

You can say things like:

  • “You can build your own private-label coffee brand.”

  • “Dripshipper provides coffee fulfillment and supplier access.”

  • “You get tools and support to help you launch your own brand.”

  • “Success depends on your effort, marketing, and business execution.”

  • “This is a real business — results vary based on work and strategy.”

  • “I may earn a commission if you join through my link.”

✅ Tone & Positioning That Is Encouraged

  • Real business, real work required

  • Tools + support, not guaranteed profits

  • Entrepreneurship = effort + learning + consistency


❌ Not Allowed Claims (Prohibited Statements)

You cannot say or imply:

  • “Guaranteed income”

  • “Guaranteed sales”

  • “Make $10k/month easily”

  • “Passive income with no work”

  • “Anyone can do this instantly”

  • “You will get sales automatically”

  • “This has no risk”

  • “You don’t need marketing skills”

  • “I work for Dripshipper” or pretending to be our team

❌ Not Allowed Tactics

  • Fake screenshots or fabricated results

  • Fake testimonials

  • Deceptive scarcity (e.g., “only 3 spots left” when untrue)

  • Implying we run your marketing or guarantee traffic/sales

  • Using our name/logo in domain names, social handles, or ads without permission


🔔 FTC Disclosure Requirement

If you earn a commission by referring people to Dripshipper, you must clearly disclose that.
Recommended disclosure:

I may earn a commission if you sign up using my link — at no extra cost to you.

Disclosure must be:

  • Clear and easy to see

  • Placed near your promotional content

  • Included in videos, captions, blogs, and emails

Not buried in footnotes.

Did this answer your question?