Overview
The Add-ons Upsell Offer enables merchants to recommend optional add-on products that customers can easily include with their main purchase. These add-ons are designed to enhance the primary product, improve the overall shopping experience, and increase Average Order Value (AOV) without interrupting the buying flow.
Unlike fixed bundles, Add-ons Upsell Offers keep the main product as the core decision, while allowing customers to opt in to relevant extras with minimal effort.
Core Value & Benefits
Optional, Low-Friction Upsells
Add-ons are presented as optional enhancements, giving customers full control while gently increasing cart value.
Merchant-Controlled Trigger Products
Merchants can select specific trigger products that determine when add-on offers are shown, ensuring relevance and avoiding over-promotion.
Curated Add-on Products
Merchants manually choose which products appear as add-ons, maintaining brand consistency and logical product pairing.
Seamless Add-to-Cart Experience
Customers can add add-ons with a single click, without leaving the product page or disrupting checkout.
How Add-ons Upsell Offer Works
The merchant selects one or more trigger products.
Relevant add-on products are manually assigned.
Optional discounts or special pricing can be configured for add-ons.
When customers view or add the trigger product, the Add-ons Upsell Offer is displayed.
Selected add-ons are added to the cart together with the main product.
Flexible Display & Rule Configuration
Add-ons Upsell Offers support flexible rules, including:
Show add-ons only for specific products or collections
Exclude add-ons based on product tags or vendors
Control where add-ons appear (product page, cart, or custom placement)
Enable or disable offers based on inventory availability
These rules help ensure that add-ons are contextual, helpful, and non-intrusive.
Pricing & Discount Options
Merchants can apply incentives to add-ons, such as:
Percentage discounts on add-on items
Fixed amount discounts
No discount (pure convenience-based upsell)
Discounts are applied automatically when add-ons are added to the cart.
Best Use Cases
Accessories & Complementary Items
Recommend accessories, tools, or compatible items that enhance the main product.
Protection & Service Add-ons
Offer warranties, shipping protection, or service plans as optional add-ons.
Refills & Replacements
Encourage future-ready purchases by offering refills or replacement parts.
Convenience Upsells
Reduce friction by suggesting frequently selected extras at the moment of purchase.
Supported Product Categories
Add-ons Upsell Offers perform best in categories where optional enhancements add clear value, such as:
Electronics & device accessories
Apparel add-ons (belts, socks, care products)
Beauty & skincare tools
Home & kitchen accessories
Digital services and protections
Why Choose Add-ons Upsell Offer
Compared to aggressive upsell tactics, Add-ons Upsell Offers:
Respect customer choice
Maintain a clean and intuitive shopping experience
Deliver consistent AOV growth
Work seamlessly alongside bundles and quantity breaks
Summary
The Add-ons Upsell Offer is a flexible and customer-friendly upsell strategy that allows merchants to recommend relevant extras at the right moment. By combining merchant-controlled triggers, curated add-on products, and optional incentives, Add-ons Upsell Offers help increase revenue while keeping the purchase experience simple and transparent.
If your goal is to increase AOV through subtle, high-intent upsells, Add-ons Upsell Offers are an essential part of your monetization strategy.