Use Volume Pricing to offer discounts based on the quantity or total amount of products your customers purchase. This helps encourage bulk orders and increases sales efficiency.
Step 1: Access the App
From your Shopify dashboard, go to the Apps section.
Click on ECA: B2B Wholesale to open the app.
Step 2: Navigate to Volume Pricing
In the app’s navigation menu, locate Volume Pricing.
Click on it to view your existing volume pricing plans.
Step 3: Create a New Volume Pricing Plan
Click Create New Volume Pricing.
Choose a Volume Pricing Type:
Quantity Volume – Discounts are applied based on the quantity of selected products.
Price Volume – Discounts are applied based on the total amount of selected products.
Enter a Pricing Plan Name (up to 50 characters).
Example: “Bulk Buy Discount”
Step 4: Select Products
Choose which products this volume pricing will apply to:
All Products – Applies globally to your store.
Specific Products – Click Browse Products to select items.
Products from Collections – Click Browse Collections to select entire collections.
Tagged Products – Click Browse by Tags to select products grouped by tags.
Tip: Using tags or collections helps manage discounts efficiently for large product ranges.
Step 5: Configure Quantity Ranges
Define the quantity range for the discount:
From Qty: Minimum units needed for discount.
To Qty: Maximum units eligible for the discount.
Enter the Discount Value and choose the Discount Type:
Percentage Off – Reduces price by a percentage.
Fixed Amount Off – Deducts a fixed amount per unit.
Example: Buy 10–20 units → 10% off.
Step 6: Select Discount Method
Choose how the discount applies:
Exact Variant – Discount applies when multiple units of the same product variant are purchased.
Example: Buy 2 Green Shirts → discount applied.
Mix Variants of the Same Product – Discount applies when different variants of the same product are purchased together.
Example: Buy Green Shirt + Purple Shirt → discount applied.
Mix Different Products – Discount applies when different selected products are purchased together.
Example: Buy Green Shirt + Orange T-shirt → discount applied.
Step 7: Select Customers
Decide who can access this volume pricing plan:
All Customers – Available to every visitor, logged in or not.
Logged-in Customers – Only customers with accounts can access.
Guest Customers – Only visitors without accounts.
Customer Tags – Apply discounts to specific customer groups based on tags.
Click Browse Customer Tags to select relevant tags.
Step 8: Choose Markets
Determine which markets or regions this discount applies to:
All Markets – Apply globally.
Specific Markets – Click Browse Markets to select the regions.
Tip: Combining customer segments with market selection ensures the right pricing reaches the intended audience.
Step 9: Activate and Save
Review all settings: products, quantity ranges, customers, and markets.
Save your plan.
Activate the plan to make it live.
The Volume Pricing Widget will display the discount ranges on your storefront once active.
Quick Tips:
Mixing products can increase cross-selling opportunities.
Start with small quantity ranges to test the response before scaling.
Use tags strategically to manage volume pricing across multiple products or customer groups.
Always save changes first before making adjustments or activating the plan.