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SEO & Rich Snippets

Estimated reading time: 2 minutes

Written by Daniel Stevens

Introduction

The SEO & Rich Snippets feature enables structured data on product pages. This allows search engines to display enhanced results, including star ratings and review counts.

When configured correctly, product listings may show rating information directly in search results. This improves visibility and provides additional context to potential customers.

Why It Matters

Rich snippets support search engine understanding of product data.

Key operational benefits:

  • Improve product visibility in search results

  • Display ratings and review counts directly in listings

  • Support higher click-through rates

  • Provide credibility through visible customer feedback

How to Use / Manage

Access SEO & Rich Snippets Settings

  1. Log in to the Trustyy Product Reviews App

  2. Click on Settings

  3. Navigate to Review Settings

  4. Select SEO & Rich Snippets

Enable Rich Snippets

  1. Locate the Enable Rich Snippets checkbox

  2. Select the checkbox to enable the feature

Add the SEO Rich Snippets Block in Shopify

After enabling the feature, the app block must be added to the product template.

  1. Go to Online Store β†’ Themes

  2. Click Customize

  3. Open the Product Page template

  4. Add the SEO Rich Snippets app block from the Trustyy app

  5. Save changes


Best Practice

  • Ensure the app block is added to all product templates in use

  • Verify that product reviews are published and visible

  • Allow time for search engines to re-crawl and update listings

  • Use consistent review collection to maintain accurate ratings

Proper configuration ensures that structured data is available for search engines to process and display.

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