Tracking Conversions on Google Adwords
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Written by EA Support
Updated over a week ago

IMPORTANT!

THEN:

Step 1) Inside Adwords, Click on "Tools & Settings"

Step 2) Choose "Linked Accounts" under Setup Tab

Step 3) Choose GA4 & Firebase

Step 4) Choose your Google Analytics account and press "LINK"

*If you do not see your Google Analytics account, make sure the same account email is ADMIN of both Adwords and analytics. If you Still do not see it, You can try linking from inside Analytics instead. If you are still not able to see your analytics account, you will need to message the google support team.

THEN:

Step 1) Inside Adwords, Click on "Tools & Settings" again.

Step 2) Choose "Conversions" under Measurement Tab

Step 3) Choose the BLUE + to add a Conversion

Step 4) Choose the "Import" option

Step 5) Choose Google Analytics 4 option, AND choose "Web"

Step 6) Choose the event to import and Choose "Import & Continue"

Step 7) You will now see your Imported event in the "conversions" tab

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