Imagine you have an idea that you feel your team should test.

You want to check whether the team has done this before and what the outcome was.

Enter the Insights Engine - A powerful way for you to search across ideas, research and experiments in a certain project or across multiple projects.

You can search across Research, Ideas and Experiments from the Insights Engine.

When in a project view, you will be able to search within that project.

If you navigate to ALL projects, you can search a query across all or specified projects.

It's designed a Query builder where you can string together a series of questions and Effective Experiments will find that within seconds for you.

Let's say you wanted to find all successful experiments after the 1st of December 2023, here's how you do it in the insights engine.

Select your attribute, in this case outcome or start date and add the values

The results will show you a list of experiments in a table. 

Click on any experiment to bring up information about the experiment, screenshots, results, setup information, outcome etc.

You can add as many attributes you want in the insights engine to make it as granular as you need to.

Adding Attributes inside a block forms an OR statement.

eg. Visitor segment is UK visitors OR visitor segment is US visitors

Adding a new block makes each block form an AND statement.

eg. Visitor segment is UK AND page /category tag is Homepage AND device is mobile.

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Here's a few ways you can use the Insights engine