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How to Create a Digital Education Campaign

Purpose:
Educate frontline staff so they can confidently speak to your products and improve sales.
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Key Benefits:

  • Provide essential product knowledge quickly

  • Support consistent messaging at retail

  • Increase associate confidence and customer conversion

Use Case:
Ideal for new product training, seasonal refreshers, or onboarding new store staff.
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​Step 1 - Enter your Campaign name
​Choose a name that clearly reflects the campaign’s goal or theme—something that speaks for itself and is easy to identify later.


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​Step 2 - Select targeted stores
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Choose which stores you want to include in your campaign.
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We recommend using Groups to organize your stores. This gives you flexibility—stores can be added or removed from the group at any time, even after the campaign has launched.
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​​Step 3 – Add a Mission
To add an existing mission, click on + Add Mission and search for the mission using its name. Alternatively, you can create one with our template


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​Step 4 - Select a Template Source

Choose between ENDVR Templates (default) or My Templates by clicking the corresponding tab at the top.


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​Step 5 - Complete/Update the Template Information
After selecting your mission template, begin by entering a clear and descriptive title and uploading an image that represents the mission.


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​Step 6 - Missions Details
Then, add a brief campaign description explaining what the mission is about and what participants are expected to do.
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Depending on the mission type, details required may be different, but we recommend being as clear and specific as possible to ensure smooth execution and accurate results.
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​Step 7 - Rewards Selection
To add a reward to your mission, click the ‘+ Add Reward’ button. Then, choose the reward type (such as Money, Discount Codes, Free Products, Gift Card or Prize) and fill out the required information.
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You can add multiple rewards to a single campaign to motivate participants and recognize different levels of performance.
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Learn more about the reward type here
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​​Step 8 - Launch your campaign!
Once you’ve added the rewards, click “Next” to set the campaign’s launch details.
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You’ll be able to choose the start and end dates, and decide whether to launch immediately or schedule it for a later time.


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​​Step 9 - Select when you want to launch your campaign
​Before launching your campaign, you’ll need to choose the start date — either launch it immediately or schedule it for later.
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🚨 Important
If your campaign includes money rewards, you must have sufficient funds in your brand wallet. If your wallet balance is below the required amount, the campaign will not launch.


💳 Need to Add Funds?
Follow this step-by-step guide:
👉 Adding Funds to Your Brand Wallet – Easy Guide
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💡 Launch Now: Instructions for immediate launch are provided in the next step.

🗓️ Schedule Launch: If you want to go live at a future date and time, follow the steps outlined here.
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​​Step 10: Set Campaign End Criteria

Decide how and when your campaign should end. You can choose from the following options:

  • 📅 Specific End Date – The campaign will automatically close on the selected date.

  • 💰 Budget Limit – The campaign ends once the allocated budget is fully used.

  • 🔢 Code Limit – If you're using unique codes, the campaign will end once all codes have been claimed.

✅ You can select one or multiple criteria, and whichever is reached first will trigger the end of the campaign. This ensures flexibility and control over your campaign’s duration and spend.
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​Last Step: Promote Your Campaign (Optional)

After clicking “Launch”, you’ll be given the option to promote your campaign to increase visibility and engagement.
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👉 Learn more about how the campaign promoter works here:
​Campaign Promoter Tool – Full Guide
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Great work, You've now launched a Learning campaign!

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