If your company provides a product or services where it doesn't make sense to reward your consumers with a coupon or other discount on the service you provide, you may want to thank them for sharing by giving them a gift card that can be used at a major retailer or traded for cash. Extole supports the ability to enable a variety of gift cards and provide rewards to your consumers via our partner Tango Card.

Tango gift cards are managed in Rewards section of your My Extole account. Follow these steps to reward your consumers with gift cards:

If your campaign is on Extole's upgraded Flow Builder, follow instructions to Set Up a Reward or Change a Reward on your Program.

If you are on our legacy campaigns, rewards are updated either in the Overview or Rules tab of the campaign.

In the Overview tab, search for the Rewards section adjust the Advocate and Friend Reward Supplier Ids.

If you don't see this section, go to the Rules tab and search for the events in your program. Click the edit button to swap out the reward.

Go to your Rewards and click on View Gift Cards.

You can set up warnings that alert you by email when your gift card balance is low or when a certain value of reward dollars are spent in a hour or day.

To set up your alerts, go to your Rewards -> Gift Cards next to any of your configure gift card rewards. Click Edit Spending Limits in the top right corner and enter your alert amount.

Money is removed from your gift card balance each time a gift card is issued to an advocate. To keep your reward program flowing smoothly, you will need to fund and maintain an active balance in your account.

Gift card funding is handled by Extole. When your account reaches the low balance amount, Extole will submit an invoice to replenish funds. Extole also supports credit card funding if that's preferred.

Each gift card may have their own expiration date. The most common gift cards are Amazon.com (no expiration) and Visa / Mastercard (6 months). Any unredeemed funds are forfeited.

Extole does not have insight into gift card redemption, but clients can implement our Reward Bank that supports pooling and redeeming rewards together. Learn more here or consider using Tango Card's Promo Link functionality.

There are no additional fees on top of the value of the reward unless you choose the Promo Link reward type.

Visa offers a physical gift card as an option. When a user is redeeming their reward, they can pay a $3 fee to have the card mailed to them instead. Other than that, all rewards are digital gift cards.

Visa and Mastercard rewards may be cancelled if they were sent in error and haven't been redeemed. Amazon cards cannot be cancelled. There are fees associated with canceled cards. Reach out to support@extole.com for this type of request.

Gift cards are provided within minutes of qualifying for reward. If your conversion events are auto-approved, this could be instant. If you wait for a 30 day return period to pass before approving events, it would be 30 days after the event.

These are custom to each vendor, but the common requirements are:

To view the disclaimer and branding requirements, go to your Rewards and click on View Gift Cards.

If you are using the brand name of the gift card in your specific call-to-action or promotional emails, you will need to include the gift cards terms and conditions.