Now available is a complete incentives and referral system that turns your fans into your sales team. Event organizers can now create powerful incentive programs that motivate attendees to sell tickets through their social networks & existing groups.
Key Features & Benefits
Build Incentive Programs Easily
Navigate to the Fan Incentives tab on the left.
Click Create New Incentive Program in the top right.
Enter your program details and click Next.
Select your Incentive Type(s).
Choose the Offer or Group to associate with the program.
Save your program. You can edit it at any time after creation.
Watch the video tutorial for a step-by-step guide.
Multiple Incentive Types in One Program
You can mix & match up to three different incentive types in a single program. Press into the hyperlink to learn more about each incentive type in FEVO Academy.
Cash incentives - Direct payouts to top sellers
Discount codes - Percentage or dollar-off incentives
Points - Accumulate points for larger incentives
Merchandise - Branded gear, apparel, or event swag
Custom incentives - VIP experiences, backstage passes, run the bases, meet & greets, or any unique incentive you create
Note: You can only have one of each standard incentive (Cash, Discount, Merchandise, Points), but you can include up to three Custom Incentives per program.
Create progressive incentive journeys that keep fans engaged:
Set different incentives at different ticket sale thresholds (sell 5 tickets, earn $10; sell 20 tickets, earn VIP upgrade).
Stack up to 3 custom incentives per program for unique experiences.
Make incentives repeatable so fans can earn the same reward multiple times.
Target both individual sales and group-level achievements
Track Performance and Manage Your Program
Program Dashboard
View total influenced revenue and conversion rates at a glance
Compare influenced vs. direct sales with visual charts
Identify your top performers
Track trends over time
Social Network View
Interactive visualization of who fans have referred
See their influence network and how it's growing
Tiered displays highlight top referrers and engaged participants
Competitive Leaderboards
Display top performers to encourage friendly competition
Rank by tickets sold, revenue generated, or number of buyers
Group-specific leaderboards keep competition relevant
Detailed Reporting
Export participant lists with referral links
Track custom data like school affiliations for fundraisers
See exactly which incentives each participant has earned
Message participants directly from the dashboard
Registration Pages
Fans can self-register via branded registration pages
Customize images and registration fields
Automatically deliver personalized referral links via email
Participants get immediate access to their dashboard and incentives through MyFEVO
Easily toggle and complete registration page details
Quick Navigation
Jump from the incentives dashboard directly to your offers
Seamless connection between program management and ticket inventory
One-click access to leaderboards and participant lists
Personal Dashboard (MyFEVO Login)
Give your fans a clear view of their progress with their personal dashboard, and allow fans to see all available incentives and exactly what they need to do to earn them
Real-time progress tracking shows how close they are to each milestone
Visual displays of earned incentives with images and descriptions
Easy sharing of their personalized referral link
Real-World Applications and Examples
Professional Sports Teams Season ticket holders promote single-game tickets and earn incentives based on sales. Mix cash incentives with VIP experiences (e.g., sell 10 tickets for $50, sell 50 tickets to meet the team).
Festivals & Concerts Encourage group ticket sales with tiered rewards, from merchandise at lower thresholds to VIP experiences for top sellers.
College Athletics & Fundraising Track which schools or teams sell the most tickets, combine cash rewards with special experiences, and foster competition via leaderboards.
Need more help? Explore our video resources in FEVO Academy. Don’t have an account yet? Request access here.
Still have questions? Fill out our Partner Support Request Form to get in touch with us!