Welcome to the 1.32 release! This release introduces Flex Plans for building multi-tier subscription and season packages, an upgraded AI description engine, cleaner dashboard reporting with export capabilities, a new Post-Transaction Promo type for upsell and loyalty flows, smarter True Cart checkout behavior, and buyer phone number passthrough for SeatGeek-integrated orders.
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Table of Contents
For All Partners
🛒 Flex Plans — Consistent Ticket Quantities & Per-Tier Inventory (Must Request Access)
Two new controls give you tighter configuration over how buyers purchase within Flex Plans.
What Changed
Consistent ticket quantities across events — You can now require buyers to select the same number of tickets for every event in their plan. Previously, you could set a maximum ticket count per tier, but couldn't restrict the per-event quantity — so a buyer building a 3-game plan could select 4 tickets to one game, 3 to the second, and 1 to the third. Now you can lock it down so they pick the same quantity for every event, keeping group sizes uniform across the entire plan.
Per-tier inventory assignments — Each tier in a Flex Plan can now pull from its own inventory set. If you want Tier 1 to offer lower-bowl seats and Tier 2 to offer upper-bowl seats, you can assign different inventory to each tier independently. Previously, all tiers shared the same inventory pool.
Why This Matters
Cleaner seat management — Consistent ticket quantities mean no more lopsided allocations across events, making it easier to forecast and manage inventory.
More meaningful tier differentiation — Tiers can now represent genuinely different products (e.g., premium vs. standard seating) rather than just different pricing on the same seats.
Stronger package design — Combine both features to build plans like "Gold: 4 tickets per game, lower bowl" vs. "Silver: 4 tickets per game, upper bowl" — each with its own inventory and enforced consistency.
Restrict buyers to the same number of tickets per event.
Set up inventory sets per Flex Plan tier.
✨ AI Offer Descriptions — Now Powered by Gemini
AI-generated descriptions are now running on an upgraded model for faster, higher-quality results. No changes to your workflow.
When you create or edit an offer, the "Create with AI" button works exactly as before — just click it, and an offer description is generated automatically. The underlying model has been upgraded, so you may notice improved description quality and faster generation times.
What You Can Control
Turn off AI descriptions for your org — If your team prefers to write all descriptions manually, you can request to have AI-generated descriptions disabled for your organization. Once disabled, the "Create with AI" button will no longer appear during offer creation or when editing existing offers. Reach out to your FEVO rep to toggle this on or off.
Tips for Getting the Most Out of AI Descriptions
Use it as a starting point, not a final draft — Generate a description with one click, then edit the tone, add your brand voice, or insert specific promo details. It's faster than writing from scratch.
A/B test AI vs. hand-written copy — Run two similar offers with different description styles and compare conversion rates to see what resonates with your buyers.
Re-generate on edits — If you update an offer's events, pricing, or structure, hit "Create with AI" again to get a refreshed description that reflects the changes rather than manually rewriting.
Generate from the Create with AI button on the Offer Details
Key offer details are pre-populated for ease of use
Easily insert formatted release notes
📊 Offers Dashboard Enhancements (Must Request Access)
Cleaner revenue numbers, easier exports, and improved filtering — five updates to help you get more out of your dashboard.
What's Changed
Revenue now reflects net figures — Ticket fees and credit card fees are now excluded from Total Revenue, Influenced Revenue, and the offers table. What you see on the dashboard now matches your payout reconciliation, so you can use these numbers directly in reporting without manual adjustments.
Export your KPI data — A new Export button lets you download your dashboard report data directly. Pull it into your own spreadsheets, share it with leadership, or feed it into internal reporting tools without screenshots or manual data entry.
Filter badge — The filter control now shows a badge indicating the number of active filters, so you can tell at a glance whether you're viewing a filtered view or the full dataset.
Auto-clear on new search — When you start a new search, any previously applied filters are automatically cleared. No more stale filters silently narrowing your results.
Event dates in the dashboard — Events now display their dates directly in the dashboard, so you can analyze performance by date without clicking into each event individually.
How to Take Advantage
Use net revenue for renewal conversations — The dashboard numbers now match payouts, so you can confidently pull Total Revenue and Influenced Revenue into client reviews and QBRs without caveats about fee adjustments.
Build recurring reports with Export — Download your KPI data weekly or monthly and drop it into a tracking spreadsheet to show trends over time — useful for proving ROI to stakeholders who don't log into FEVO.
Check the filter badge before sharing — Before screenshotting or exporting, glance at the filter badge to make sure you're looking at the right slice of data (or the full picture).
Lots of updates to the Offers Dashboard
Post-Transaction Promo (PTP)
What's New:
Post-Transaction Promotions are now available in the Codes Hub. PTP is a new promotion type that uses a buyer's email address as their "key"—once they purchase an initial offer, their email is automatically activated, granting them exclusive access to a redemption offer.
Where to set up: Codes Hub → Promotions → New Promotion → Post-Transaction, or directly from the Buyer Options tab on any offer
How it works: Set an Initial Offer (the purchase trigger) and a Redemption Offer or Group (the item that gets unlocked). Once a buyer completes the initial purchase, their email is added to the eligible list, and a link to the redemption offer is included in their order confirmation.
Redemption flow: Buyer clicks the link, enters their email (auto-populated if coming from the confirmation email), and gains access. Email is locked at checkout to prevent sharing or reselling access.
Example use cases: Season ticket holders getting exclusive playoff access; GA buyers unlocking a VIP upgrade; early bird buyers accessing limited add-ons
Note: This is distinct from Post-Transaction Codes (PTCs). PTCs deliver a static code after any purchase with no conditional logic. PTP uses the buyer's email as the credential, with full eligibility tracking and access gating.
Business Value: Enables upsell, loyalty, and exclusive access flows — giving clients a powerful tool to reward buyers, drive incremental revenue, and ensure only verified purchasers can access restricted offers.
Select Post Transaction when building a new Promotion
🛒 True Cart — Smarter Order Review for Multi-Offer Carts
The Order Review screen now handles offer accordions consistently, so buyers never miss checkout questions or important details.
What Changed
Previously, when a buyer had multiple offers in their cart, the Order Review screen could show a mixed state — some offer sections expanded, others collapsed — depending on whether each individual offer had checkout questions. This made it easy to overlook required questions or skip past offer details.
Now the logic is simple and consistent across the entire cart:
If any offer in the cart has checkout questions → all offer sections open by default, so buyers can see everything they need to review and complete before purchasing.
If no offers have checkout questions → all offer sections start collapsed for a cleaner, streamlined view.
Buyers are always in control — they can manually expand or collapse any individual offer section regardless of the default.
Why This Matters
Fewer missed checkout questions — When checkout questions are present on even one offer, every offer section opens, so buyers naturally see all required fields as they scroll through. No more hunting for hidden questions buried in a collapsed section.
Cleaner experience for simple carts — When there are no checkout questions, buyers get a compact view without unnecessary clutter.
Especially impactful for multi-offer flows — The more offers in a cart, the more important consistent behavior becomes. This update ensures the experience scales cleanly whether a buyer has two offers or ten.
🎫 Ticketmaster Archtics
Ticket Price Level Display Now Shows Parent Price Code
The shopping cart now automatically displays your parent price code descriptions from Archtics instead of the raw price code letter.
What Changed
Previously, ticket selections in the shopping cart displayed only the single-character price code — "A", "B", "C", "D", etc. — regardless of whether your organization had populated the parent price code description field in Archtics. Now, if those descriptions are populated (e.g., "Lower Bowl," "Mezzanine Goal," "Premium Sideline"), they automatically populate the checkout. No manual Ticket Display overrides are needed.
This also applies retroactively — if a client updates their parent price code descriptions in Archtics after an offer has already been created, the shopping cart will dynamically reflect the updated descriptions.
Why This Matters
Clearer ticket selection for buyers — Buyers see meaningful seat descriptions like "Lower Bowl" or "Premium Sideline" instead of cryptic letters, reducing confusion and improving the purchase experience.
Less manual work for partners — Previously, partners who wanted descriptive labels had to manually override the Ticket Display field on every offer. Now Archtics descriptions flow through automatically, saving setup time.
Always up to date — Because the cart reads the current value from Archtics dynamically, description updates made on the Archtics side are reflected automatically without needing to edit existing offers.
How to Take Advantage
Populate your parent price code descriptions in Archtics — If you haven't already, add descriptive names to your price codes in Archtics. Once populated, they'll automatically appear in the FEVO shopping cart for all current and future offers.
Remove manual Ticket Display overrides — If you previously set manual overrides to work around the single-letter display, you can now clear those and let the Archtics descriptions take over
Verify after updating Archtics — After adding or changing descriptions in Archtics, preview an existing offer to confirm the new labels are pulling through correctly.
🎫 SeatGeek
Buyer Phone Numbers Now Included at Order Submission
Phone numbers collected during FEVO checkout are now automatically passed to SeatGeek when an order is submitted.
What Changed
When a buyer provides their phone number during FEVO checkout for a SeatGeek-integrated offer, that number is sent to SeatGeek as part of the order submission process. This applies to all SeatGeek-integrated orders where a phone number is collected.
Previously, phone numbers captured at checkout weren't included in the data sent to SeatGeek, which meant partner teams might not have complete buyer contact information on their end.
Why This Matters
Complete buyer profiles in SeatGeek — Your team gets the buyer's phone number alongside their other contact details without any manual data reconciliation.
Smoother fulfillment — Having phone numbers available in SeatGeek means your operations team can reach buyers directly if there are questions about ticket delivery, seat assignments, or event-day logistics.
Nothing changes on the buyer side — This is a behind-the-scenes improvement. Buyers go through the same checkout flow they already know.